{"id":3731,"date":"2021-11-30T10:00:39","date_gmt":"2021-11-30T17:00:39","guid":{"rendered":"https:\/\/cohnmarketistg.wpengine.com\/?post_type=perspectives&p=3731"},"modified":"2023-02-21T14:03:39","modified_gmt":"2023-02-21T21:03:39","slug":"what-questions-to-expect-from-your-social-media-discovery","status":"publish","type":"post","link":"https:\/\/cohnmarketing.com\/what-questions-to-expect-from-your-social-media-discovery\/","title":{"rendered":"What Questions to Expect from Your Social Media Discovery?"},"content":{"rendered":"

Our digital marketing experts share their checklist of questions to anticipate when developing your brand\u2019s presence online.\u00a0<\/strong><\/h2>\n

Let\u2019s cut to the chase. If your company isn\u2019t engaging social media in 2021, you\u2019re missing out on an important channel for engagement<\/a>, brand building and connecting with key audiences. However, it\u2019s not enough to simply <\/span>be<\/span><\/i> on social media. You need a strategy to back it up.\u00a0<\/span><\/p>\n

At COHN, we believe that every interaction with your brand<\/a> matters and having a comprehensive social media strategy is part of that work. When onboarding new clients, we take the time to craft a winning strategy that sets you apart from the competition and this process starts with getting to know your brand and pain points<\/a> a little better.\u00a0<\/span><\/p>\n

Similar to our brand discovery process, our digital strategists sit down with your team to understand your goals, purpose, identity and target audiences to be reaching. For a better sense of what to expect, we\u2019ve laid out some of the social media discovery questions you should prepare for and why they matter to your overall marketing strategy.\u00a0<\/span><\/p>\n

Social Media Discovery Questions<\/h2>\n